Introduction
Advertising Businesses and products has been the norm dating back to ancient times. The Egyptians used papyrus for advertising. Mosaics and walls were also used in such a manner. This is no different from the 19th and 20th Century where newspapers and brick walls (usually side of buildings) were being used for advertising. By the later centuries the use of cardboard, metal and plastic were preferred materials for advertising to be made into signs. Easy to mount on walls, display on stands outside shops and slot into small stands on shop counters made marketing products more durable.
Marketing Products Using Signs
First the size of the sign is relevant to the item being marketed and as to where the sign is to be displayed. The material is also of importance here. For example you would not use a cardboard sign on the outside of a shop as this would not stand the elements of the weather. Signs are designed to be bold and with flash reading ease. As a potential customer you want to instantly know what the product is and what it does. To be presented with a price is even better. Over the years advertising images. company slogans and colour pallets have all changed in keeping with fashion and trend for the era.
Picture This
I have crated a gallery below to demonstrate some of the advertising signs that we currently have here at Wildcard. We have sold some lovely advertising signs in the past and are always excited to attain new stock for future sales.
Original Cardboard H.P Sign 
Original Radio Razor Blades Sign 
Original Chemist Advertising Sign 
Original Metal Advertising Sign 
Original Right Guard Metal Sign
Just One More Paragraph to leave 2021 With
It has been a pleasure over the past year to write blogs for our customers and followers to read. I hope you have enjoyed them. Thank you to everyone who has supported our business over the past year. It has not been an easy time navigating a retail business through a global pandemic. We will return in the new year with more subjects to blog about. Until then from all the team at Wildcard Curiosities have a Merry Christmas and a happy new year.
Where to find us
Wildcard Curiosities is based in Freemen’s Common Antique Centre, 8 Counting House Road, Leicester, LE2 7LT.
The centre is open from Tuesday – Saturday 10am-5pm and Sunday 10am-4pm.
There is a café and toilets on site
We also have an online shop